What is Meta?

Meta is a Greek word which means “After” or “Beyond” Meta is the new name for Mark Zuckerberg’s business empire (Facebook). Meta is a company that now extends beyond social media apps and into the design and manufacture of new technologies.

The parent company is now no longer known as Facebook. And simply called Meta. However Facebook and other social media apps (Insta and WhatsApp) will retain their original names.

What is Metaverse?

Metaverse is a mixed reality platform where people can communicate with each other by using AR (Augmented Reality), VR( Virtual Reality) and Holographic technology. Facebook is starting it’s metaverse journey by rebranding itself as “Meta”. It can be said that metaverse is the evolution of social media, where people can communicate with each other by using different devices and sensors.

Different Dimensions of Metaverse

1. Presence:

Metaverse will be the successor of mobile internet. It will allow you to feel being together no matter how far we  actually are from each other. We can play games, work together, create different things, attend seminars and much more without leaving our home. It’s not just limited to the computer screen but you will feel like you are a part of the event. In the metaverse instead of looking at the screen you are going to be in these experiences. It can deliver a deep feeling of presence.

2. Avatar:

If you are getting bored of meeting people in your normal looks then you need not to worry more. In the metaverse you can choose different avatars of interesting dressing and gadgets. Whether people will see you as a robot, as an astronaut or a similar avatar of your original looks is totally up to you.

3. Home Space:

People can project their actual home space in the metaverse space so that they can feel being in any part of their home when they are out of the home in the real world.

4. Teleporting:

You have seen the concept of teleporting in many of the Hollywood movies. A similar but virtual teleporting concept can be seen in metaverse. You can teleport yourself in the form of an avatar to your friend’s house just by putting on the Headset or glasses.

5. Digital Goods:

You have seen many games where at different level you can upgrade your character with digital goods like skin, gun etc by paying real money. Similarly if you like a digital good in metaverse you can buy it by paying real money and use it.

6. Interoperability:

In this concept you can easily communicate  with your friend if you and your friends both are using gadgets from different companies.

7. Natural interfaces:

 There are people who may not like the avatar of different looks rather than that they would like to prefer a natural looking human being or when they attend a call they want to see real people than the avatar. Meta verse facilitates both virtual as well as natural interface.

Impact of Metaverse

1. Development of a more complex digital world just like the real world.
2. Growth of the creative economy will increase exponentially i.e. scope of creative profession  will be in demand like never before.
3. New technologies will be invented and hence new policies will be made.
4. It will save a huge amount of time because most of the things will be done virtually without going to the actual place.
5. Good impact on the environment can be seen in some cases like peoples will travel less hence pollution will decrease considerably low.
6. It has a good impact on the Education field, science, mapping and count tell other fields also.

Challenges of Metaverse

1. Maintaining the privacy of an individual will be a big challenge when he or she attains a private virtual party.
2. Usage of various data and its protection.
3. Expensive devices, their development and availability to common people.
4. Distance from the real world. People will start spending more time in the virtual world.
5. Physical and mental health will be affected by metaverse.
6. Competitors like Google (Project Star Line) Epic Games (Unreal Engine), Microsoft (Project Mesh) will come forward with their own artificial intelligence concepts.

Expectations with Metaverse

1. Development of new technologies with passage of time.
2. New laws for Privacy will be required.
3. Better safety and protection will be needed for data collected.
4. Need to avoid the bad impact of using AR, VR devices for a long time.

I hope I’m very clear about all the terms used in the metaverse. And now you have a better understanding of it. If you are reading this last line I would like to say thank you for your valuable time.

The post How Metaverse is the New Hotness? first appeared on Artixcel.

First, Graphic Design Definition

According to “American Institute of Graphic Arts (AIGA), graphic design is defined as “the art and practice of planning and projecting ideas and experiences with visual and textual content.” In simple words, Graphic design is the craft of creating and arranging visual content to communicate ideas and messages. Graphic design uses visual elements to solve problems and communicate ideas through typography, imagery, color, and form. By applying different elements and principles, these designs can influence human perceptions and emotions. 

Graphic design is everywhere you look — from billboards to cereal boxes to mobile apps.

Graphic design is one way that companies connect with consumers. Design can be used to promote and sell products, convey a message, or develop a brand identity..

Every business uses graphic design to connect with their existing and potential customers to convey their message, develop their brand identity, and promote and sell their product. Though some graphic design has a commercial purpose, graphic design can also be a form of art and expression.

What are the Elements of Graphic Design?

To better understand the meaning of the graphic design, it is important to be aware of the elements and principles that make a design. The elements and principles of graphic design include line, colour, shape, space, texture, typography, scale, dominance, and emphasis, and balance. Together, they work to create visually appealing work that conveys a message.

In order to have a better understanding of graphic designing, it is important to have a knowledge of elements and principles that makes any design appealing and solves the purpose of visual communication.

The basic elements of graphic design are-

The elements and principles of design are the foundation stone of the language we use to talk about art. The elements of art are the visual tools that the designer uses to create a composition. These are line, shape, colour, value, form, texture, and space.

Line

A line is a mark moving in a space between two points giving a sense of movement and direction. A line can be straight, curved, thin, thick, dashed, long, or short. It is present in every design and useful for dividing space as well as directing the viewer’s attention in a specific direction.

Shape

FA shape is a two-dimensional design made with the combination of lines to represent its height and width structure. Shape can be geometric or organic. Similar to line, every shape has a different symbolism. The color, style, background, and texture of a shape can all influence the viewer’s perception.

Form

Form is a design element that is three-dimensional and encloses volume; includes height, width, and depth (as in a cube, a sphere, a pyramid, or a cylinder).

 

Space

An element of design by which positive and negative areas are defined or a sense of depth is achieved in a work of art. White or negative space is one of the determining factor in any design as it enhances the readability for the human eye. Good designs will utilize space to give other elements room to breathe.

Colour

Colour is the most important element of a design. It creates an impact right away and is noticed by everyone, even those without a design background. Colours create emotions and moods. For example, red represents passion and green represents nature.

 

Value

Value is the lightness or darkness of tones or colours. White is the lightest value; black is the darkest. The value halfway between these extremes is called middle grey.

Texture

An element of design that refers to the way things feel, or look as if they might feel if touched. Textures are becoming more commonly used in graphic design replacing single-color backgrounds. Textures can be helpful to create a three-dimensional appearance.

What are the Principles of Graphic Design?

The principles of design represent how the designer uses the elements of art to create an effect and to communicate the message. The principles of art and design are balance, contrast, emphasis, movement, pattern, rhythm, and unity/variety.

Balance

Balance is the visual weight of the element in any composition. It is a sense that gives the design a feel of stability. Imbalance causes a feeling of discomfort in the viewer. Balance can be achieved in 3 different ways-

-Symmetry

-Asymmetry

-Radial symmetry

Contrast

Contrast is the difference between elements of design in a composition, such that each element is made stronger in relation to the other. When placed next to each other, contrasting elements command the viewer’s attention.

Rhythm & Movement

Rhythm is the way of using the elements of art in such a way that moves the viewer’s eye around and within the image. A sense of rhythm in a design is created by horizontal, vertical, or diagonal straight or curvy lines, by the illusion of space, by repetition

Pattern

It is the regular repetition of any elements of design. Anything can be turned into a pattern through repetition

Emphasis/Dominance

Through this principle, special attention/ importance is given to one part of the whole design to create visual attention. Emphasis/ Dominance can be achieved through placement, contrast, colour, repetition.

Harmony/Unity

Harmony/ unity is the arrangement of the elements in such a way to give the viewers the feeling that all parts of the design form a coherent whole. Too much use of unity creates monotony while too much variety creates confusion in the viewer’s mind.

Scale/Proportion

Scale is the relationship among the elements of design with respect to their size, number. Scale determines the hierarchy of visual components within a composition.

The post What is Graphic Design? first appeared on Artixcel.

Graphic Designing is the most in-demand skill in any industry today. Whether it’s just a start up or a fully established company, designing is the everyday requirement. In this competitive world when everyone is trying to stand out from the crowd, Graphic Designing can highlight you separately.

This checklist will help you to figure out your actual graphic designing needs:

• Do you want to post often on social media?
• Does your business require something to design on a daily basis?
• Are graphics representing your brand not up to the mark?
• Do your posts/content fail to engage your target audience?
• Do your designs are inconsistent throughout your brand?
• Do you want your pre existing good designs to take to the next level?
• Do you need to create a 100% original design?
• Do you also need video editing and motion graphics?

Freelancers Vs Inhouse Vs Design Agency:

Depending on the checklist of your design needs you have several options. These options also depend on your budget and quality of your creatives. Let me help you figure out the best option for you:

This Will help you figure out the best option for you according to your business actual demand

Freelancers:

Freelance graphic designers are good for those businesses whose budget is very less  and want quick and easy completion of projects. Some businesses don’t require daily designing but one time project completion should definitely consider freelancers.

Type of graphics designers specialize in their field:

• Logo Designer
• Packaging Designer
• Motion  Designer
• Social Media Post Designer
• Print Material Designers
• Brand Identity Designers
• 3D Graphics Designer
• Ui-Ux Designer
• Web Designers
• Product Designer
• Video Editors
• Animators

The list goes on..

 Best websites to find freelance graphic designers:

• Upwork.
• Freelancer.com.
• Fiverr.
• 99designs.
• Toptal.
• Guru.
• PeoplePerHour.
• Dribbble.

Cons of freelance graphic designers:

Time commitment is a big challenge in Hiring a freelance graphic designer. You kill your most of the  time communicating to the designers, back and forth and handling their payrolls. You need to work alongside freelancers to get a better result on time.

Inhouse Graphic designers:

When You are looking for quality and quantity both at the same time then you should definitely  hire an in house designer. Designers can better understand your company’s value and culture, hence  focus only on your brand which ultimately results in good reach. It can save a ton of time hence you can focus on other important  tasks. It may increase your annual expenditure as you need to provide an expensive PC and other  designing tools to the designer.

Cons of inhouse graphic designers:

It may increase your annual expenditure as you need to provide an expensive PC and other  designing tools to the designer. It also requires a level of care & attention of the designer as an employee which substantially increases the cost.

Graphic Design Agencies:

Hiring a Graphic Design Agency is always better. It is because there is a team of talented people who are experts in their field. They understand your brand and can work effectively on it. They usually  work on a fixed monthly salary therefore you need not to worry about calculation of pay scale each month.

Pro of hiring Graphic design Agency:

• Scalability:

  Hiring a graphic design agency can increase the quality and quantity of creatives done for the company.

• Unlimited Revisions:

  You can ask for as many revisions as you want until you get satisfied by the result without paying extra money.

• Copyright Ownership:

  You get all the copyright ownership of the creatives done by the Design Agency like Artixcel. You can use them forever and modify them as you want because all the source files are given to you.

• Fixed Monthly budget:

  You need not to frustrate yourself at the end of each month, calculating the total cost of creatives done. You can hire a graphic designing agency like Artixcel and choose a monthly plan according to your need.

I hope this article is helpful to you. Thank you for your valuable time 🙂

The post 3 Options For Graphic Designing Needs of a Business. first appeared on Artixcel.

Portrait painting is The Best good gift to show your love to your loving ones. It may surprise them and make them smile at the same time.

There are different types of portrait paintings available to choose from. If you are planning to give someone his/ her portrait, this article definitely helps you to choose the correct one.

Pencil Portrait on Paper

Pencil sketches are the least expensive portraits when it comes to the cost of painting. It needs less time to get completed as compared to the other mediums but an artist can spend a ton of time creating photorealistic black and white portraits just by using different shades of pencils. A4 and A3 paper sizes are generally asked people to sketch on. You can frame it in wooden or synthetic frames to give it a nice clean look. 

Colored  pencils portraits are also an option for those who don’t like black and white portraits. Good quality color pencils are a little bit expensive, which is why Color pencil portraits cost a little higher as compared to the graphite pencil portraits.

Pros of Pencil Portraits

1. Cost of sketch is very less as compared to other mediums. Anyone can think of it if he has a very tight budget of around Rs. 1000-3500. You can contact “Artixcel” for your portrait order.
2. Very handy to transport it from one place to another.
3. Simple frames also look better with it. It can also be laminated.
4. It is quite durable and doesn’t need any extra maintenance.
5. Can be completed within 2-3 days.

Soft Pastel Portraits

Soft pastel is a versatile and fun medium resulting in very catchy portraits. These portraits are generally made on paper like pastel sheet brown paper etc. It is basically a good quality chalk like color pigments hence additional material like fixer is required to bound pigments properly with paper or canvas. Its cost is higher than the pencil portraits.

Pros of Soft Pastels Portraits

1. It requires less time to get completed.
2. Give a nice vibrant effect to the portrait.
3. Abstract and realistic both types of work can be done.
4. The cost is affordable but slightly higher than pencil portraits.

Watercolor Portraits

Watercolour portraits are a very good gift for your loving ones. Its cost is somewhat similar to soft pastel portraits but can be completed in very less time as compared to the pencil or pastel portraits. These are made on different paper like handmade sheets or rice paper. It looks really great when properly framed.

Abstract and realistic both types of work can be done in this medium.

Pros of watercolour Portraits

1. Can be completed in 2-3 days only.
2. Good to transport from one place to another.
3. Less expensive as compared to oil and acrylic medium.

Acrylic Color Portraits

If you can afford a little high budget then acrylic color portraits are a very good option to choose from.

It can be done on canvas and paper as well. Acrylic portraits are normally abstract or semi realistic but look very good after completion. It is one of the expensive mediums but it is less expensive as compared to oil colour portraits. It takes a decent amount of time to get good results. Normally 7 to 10 days are good enough to paint a portrait in acrylic medium.

Cons of Acrylic Colour Portraits

1. Good for hanging on wall.
2.  No compulsion of framing.
3. Good for transporting from one place to another.
4. Requires less maintenance.
5. Damage can be restored easily.

Oil Color Portraits

If budget is not a problem you should definitely go for oil colour portraits.  It can be the best portrait gift any one can think of. High realism, even photorealism can be done with this medium. Oil colour takes time to dry and artists work on a layer by layer process. Hence it takes much higher time as compared to any other medium.

Pros of Oil Colour Portraits

1. High realism can be achieve.
2. Easy to transport.
3. No compulsion of framing.
4. Good for hanging on the wall.
5. High durability.
6. Damage restoration can be done easily.
7. Good for any size:  large, small or medium.

If you are looking for the best portrait artist then you should definitely visit www.artixcel.in. Here you can find the best artist for any budget.

The post 5 Types of Portrait Painting to Be Gifted first appeared on Artixcel.